After the success of Adrenaline's designs for their initial launch, this craft brewery came to us to refine and extend their branding. They had introduced new beers over time, as well as expanded their beer packaging into cans, and the various designs needed to be more unified, with a consistent brand voice. We designed a strong line look with prominent treatment for the Lost Rhino logo – a cohesive solution for both bottles and cans.
We created iconic illustrations that give each label a distinct personality while working together as a family of brands. The result is that beer fans (like us, mmm) will instantly recognize new flavors and be inspired to taste them all. Cheers!